The Giving Collection: A Way to Offer Comfort
July 17, 2025 • By Ann-Marie
At DEMDACO, our mission is to Lift the Spirit. We see that mission lived out in our products when they assist people in their meaningful life moments, whether good, bad, happy or sad. We believe that gifts aren't just objects — they're connections. They carry meaning, mark milestones and sometimes say what words cannot. That's why our Giving Collection has become so popular: it helps people find just the right gift for those moments.
This collection was designed with intention — to be there when people need it most. Whether someone is celebrating a small victory, navigating a hard loss or simply needing to feel loved and seen, these pieces are designed to connect people.
From ultra-soft shawls and blankets to the Giving Bear and our Weighted Giving Heart Pillow, every item in the Giving Collection is designed to bring a sense of presence and peace. These aren't just comfort products. They're reminders: You are not alone. You are loved. You are supported.
What truly sets the Giving Collection apart is why people gift it. These gifts become part of powerful, real-life stories of compassion, resilience and love. And often, we get to hear those stories.
Included with many Giving Collection products is a simple postcard. On it we ask one question: how did this gift connect with you?
These postcards arrive almost every day from all over the country. Some are joyful. Some are heartbreaking. All are honest. What comes back to us is often simple and encouraging, but sometimes the story is raw and vulnerable. It speaks to the power of and need to share our stories.



This last postcard is probably our most powerful to date. It's rare that we get a postcard from the gift giver.
This postcard stands out because of the power of the story. It's just one sentence, but it tells several stories. One is the story of the donor family. A family who is grieving the loss of a loved one. A family needing comfort. Another is the story of family getting the opportunity for a new lease on life. More time with family and friends. Our part in this story is the opportunity we had to create a gift, the Giving Heart, that met both families in this moment. What do you give the family who gave you the gift of more time? Our Giving Heart met that need.
We see our customers not just as buyers, but as participants in something bigger. Each postcard we receive is a part of a larger story — one that shows how love can be passed from person to person, wrapped in a soft shawl or arms wrapped around a weighted pillow. It's a ripple effect of comfort and kindness, and we're deeply honored to be a part of it.
So, the next time you're wondering how to support someone going through something — big or small — we invite you to explore the Giving Collection. And if you've already gifted one of these pieces and shared your story with us — thank you. Your words remind us that even in a fast-paced, digital world, kindness still moves through real hands and real hearts.